In April 2021, the Washington Football Team sent a survey to ticket holders asking for their choice of a nickname from a given list. NEVER - you can use caps."Įight years after that, NEVER vanished in a hurry for Snyder. This was the same Snyder who told USA Today in May 2013: "We'll never change the name. In general, Adweek reported in July 2020, “Three separate letters signed by 87 investment firms and shareholders worth a collective $620 billion asked Nike, FedEx and PepsiCo PEP to terminate their business relationships with the NFL’s Washington Redskins unless the team agrees to change its controversial name.” Then there was this: Nike NKE is the NFL’s official game-day uniform provider, and it yanked away everything on its website containing “Redskins” gear. That included those at FedEx FDX, which told Snyder they would stop paying his team $8 million per year for the naming rights to his stadium.
You can blame the coming of the “Washington Football Team” on this: Within a couple of months after a white Minneapolis cop used his knee to choke the life out of African American George Floyd in late May 2020 to trigger social awareness around the world, the nickname “Redskins” became offensive to many.
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